An Instagram Ads Cost Calculator is a tool that helps advertisers estimate the cost of running ads on Instagram. It considers factors like cost per click (CPC), cost per impression (CPM), daily budget, and target audience to provide an estimated ad spend.
Users can input their budget, expected engagement, and ad type (story ads, feed ads, or reels) to get an estimated reach and cost. This tool helps businesses and marketers plan their campaigns effectively, ensuring they maximize ROI while staying within budget. By adjusting different parameters, users can compare costs and optimize their advertising strategy.